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Valencia 

GSIC Testing Lab

TEST NEW PRODUCTS, TEST NEW MARKETS

A phygital center for Sport, Entertainment, Media & Health, built for testing, validating and scaling real world tech use cases from València to the world. An sports hub to host and accelerate in house founders in these verticals. Operated by the Global Sports Innovation Center powered by Microsoft, the Testing Lab leverages GSIC’s international expertise and global network to connect startups, companies, institutions, and public entities.  It is based in La Harinera in Valencia Innovation Capital.

Projects & Activities

Projects and actions that define our work

La Harinera

In house acceleration

Networking events, visits and opportunity to generate leads in the local ecosystem thanks to GSIC activities, networks and partners, tailored for the sports, media, entertainment and health industries

Testing and certification

Validate your product in real environments with athletes and sports entities and get the GSIC Testing Lab Certification 

Events and visits

Visit our showroom with the latest technology changing the sports, media and entertainment industries. Enjoy lectures from sports tech experts or celebrate your event in our offices.

GSIC members

If you are a GSIC member, you can use an enjoy the facilities once a month and join in prefered conditions

Coworking space

Open from 8 to 20:30PM in La  Harinera, founders will benefit from a unique environment with founders and start-ups in different stages of development: testing technologies and in scale-up phase landing in Spain / Europe.

What is

Valencia Testing Lab?


The Valencia Testing Lab is a phygital innovation hub in València, based in La Harinera and led by Valencia Innovation Capital, created to test, validate, and scale technological solutions with real impact. Operated by the Global Sports Innovation Center powered by Microsoft, the Testing Lab leverages GSIC’s international expertise and global network to connect startups, companies, institutions, and public entities, positioning Valencia as a Mediterranean reference in applied technology and digital.

Valencia office
Valencia Map

Why Valencia?


Strategic Mediterranean hub

València’s location and connectivity make it a natural gateway for international talent, investment, and innovation in Europe and beyond.

Strong public support

Backed by the Generalitat Valenciana and the València City Hall through its València Innovation Capital, the project benefits from clear institutional commitment and long-term funding stability.

Thriving innovation ecosystem

The city is consolidating its role as a tech and startup hub, with initiatives like VLC Living Lab and strong university and research networks.

Where are we located?​

  A historic space powering the future: La Harinera

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La Harinera

C/ Joan Verdeguer 30, 46024 Valéncia (Spain)

Our Team

Together, we make the vision real

Iris Córdoba
Iris Córdoba 

 Madrid

General Manager of GSIC

Eneko Monreal
Eneko Monreal  

 Madrid

Strategic Alliances and Business Development Manager

Santiago Mendizabal
Santiago Mendizabal  

 Madrid

  Ecosystem and Project Manager

Virginia Ríos
Virginia Ríos 

 Valencia

Global Marketing & Events Coordinator


Latest News

 Discover the latest happenings and innovations shaping the sports ecosystem

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Global Events Calendar​

Stay up to date with our upcoming events

Contact Us 

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