Demo Grupo Socios
Corporate venturing: How start-ups and scaleups can help the big players in sports industry within open innovation
The term is not new and pretty much speaks for itself. You surely have heard about it many times, but in case you didn’t, here’s a quick definition: corporate venturing it’s a corporate entrepreneurship where large companies create collaborations with start-ups and entrepreneurs to boost their innovation. The business model of this concept is almost as easy as it sounds. It allows to implement the innovation and research processes of the company itself with the capturing of new models and talents that join their projects.